TCBY

TCBY opened the nation’s first frozen yogurt shop in Arkansas back in 1981. Realizing their unique product was in high demand they began franchising the next year.

 

Now with more than 450 stores nationwide, TCBY needed to track marketing materials to keep branding intact. By implementing Divvy, TCBY franchisees can  now login to their personalized webstore, customize and order all materials to be shipped directly to their door.

 

View the case study pdf